So you want to create your own betting exchange website. That’s fantastic. But you can’t just buy a domain and get going. Setting up a betting site is a lot of work. Swissbet can lift some of that burden for you, helping you kickstart your business, with its top-rated betting exchange software for bookies.
In order to succeed as a betting exchange owner, you have to invest in the best tools. The market is not as crowded as with traditional sportsbooks, but in order to compete with the sacred cows, like Betfair, you need to offer customers a sublime product. That is where Swissbet comes in, offering you some of the most intriguing betting exchange software features.
In this guide, we will present the five best betting exchange features on our software and walk you through getting our services. And remember that Swissbet isn’t only about a code pasted on your site. We provide excellent counselling and guidance, to help you through launching your site and beyond.
After all, in order to stick your head out of the crowd, you need trustworthy partners. Let Swissbet, with its Swiss-crafted solutions, be your wingman.
Swissbet’s 5 best Betting Exchange software features
Swissbet’s Betting Exchange software is an all-in-one solution to build your ideal betting site. We provide as a White Label or a Turnkey solution (we will explain how each works later on) to help you create your exchange with almost no operational risk. Let’s see the 5 best Betting Exchange features on the software crafted and provided by Swissbet.
1 – Support of Betfair API
Our software incorporates full support of the Betfair API. This will import the most accurate sports betting data, combined with its market-altering exposure management tools. Through this, you can create your own exchange interface, 100% customized to suit your business needs.
Betfair’s Exchange API is the platform on which any developer can build customized tools. Through this, we will, together, build your own trading interface and set an automated algorithm. This is the first step into building a revolutionary betting exchange through Swissbet.
2 – Advanced commission settings
One of the most important decisions you have to make is what commission will you charge. Betting exchanges don’t have a house edge, like sportsbooks, but rather charge a commission on winning bets. Betfair, for example, has a commission starting from 5%, which lowers as bettors become more active. Other sites offer flat commissions.
Through Swissbet’s Betting Exchange solution, you can incorporate your strategy and set your commission scheme the way you want. Just remember that a high commission can scare away potential customers, while a low one will minimize profit. Let us help you find a happy medium.
3 – Limit and liquidity management
Another important decision a betting exchange owner must make involves limits and liquidity. For the uninitiated, liquidity is the amount of money available for someone to back or lay a bet at a specific set of odds, at a specific selection. Setting those limits correctly is key to creating a successful business.
This was an issue with older software plans going around in the market. You just couldn’t alter those limits. With our Betting Exchange software for bookies, limits and liquidity are 100% customizable.
4 – Capability of affiliate schemes
Online sports betting is a crowded space. Even if exchanges are far fewer than sportsbooks, reaching new people can be a hustle. This is where affiliate sites can come in handy. They will advertise your exchange and send people to you for a cost that is way too small for what you are getting out of it.
Being able to incorporate affiliate schemes into your betting site is a major factor. And, yes, you guessed it. Our Betting Exchange software gives you the ability to create and run your very own affiliate scheme.
5 – Line management mechanisms
Creating a betting site involves so much more than just what the consumers see. It is a business and has to perform like a well-oiled machine. Swissbet also helps you with the stuff behind the scenes. Our Betting Exchange solution includes line management mechanisms that will assist you when running the business aspect of your site.
Other important Betting exchange features on software from Swissbet
Launching your very own betting exchange is easier with Swissbet’s solutions. We went through our top 5 betting exchange software features, but this is certainly not all that it is. Swissbet will help you build your ideal site, handing you a wide arsenal of tools.
Our solutions package includes both pre-match and live betting software. Live betting, both in exchanges and traditional sportsbooks, is more popular than ever. So, you need a strong live tool to attract bettors who love wagering mid-game.
Since we are talking about popular features, we couldn’t leave mobile wagering unmentioned. All stats agree that the majority of bettors play on smartphones. Offering the ability to bet on the go is important for any betting site, and our betting exchange software has you covered.
All these sound great, but there is more when building a betting site than just the software. You will need guidance and all the help you can get. Swissbet offers consulting and management services, on top of its top-rated Betting Exchange software for bookies. These services include license support, banking, payment processing and marketing support.
Betting exchange software for bookies through Swissbet: How to get it?
You could be the one to launch the next game-changing betting exchange. As online betting evolves, more people are leaving the comfort zone of the traditional bookie and looking for the next step. You can help them take that step with your site, created using the top Betting Exchange software by Swissbet.
If you have read this far, you have probably compiled a business plan and are now looking for a partner to help you build your ideal platform. If this is the case, then you are in the right hands. We are waiting for you to discuss your project and help you choose the plan that best fits your needs.
Visit swissbet.com and click on the “Talk to Us” button. Fill in the contact form and describe your business plan, choosing the “Gaming Platform”, “Sports Betting Products”, and “Gaming Consulting” options. One of our sales representatives will contact you within one working day.
We will make a customized presentation of our available products and betting exchange software features, so you can choose which ones are the best for the betting site you are dreaming of. Our sportsbook solution platforms come in two different versions, from which you can pick the one that sounds more interesting.
Our White Label solution covers all the operational aspects of set-up, company registration, bank and merchant account opening, registration of payment processors and other business aspects. This way you can concentrate on marketing, branding, and sales, while all the technical and licencing procedures are handled by our professional team.
Our Turnkey Solution includes all betting exchange features on its software but allows you to operate under your own license, rather than using the one provided by Swissbet.
Regardless of which one you choose, be sure that our experienced associates will always be one phone call away, to help you will everything your website needs to become the next big player in the market.
What other software will I get from Swissbet apart from the Betting Exchange solution?
Swissbet, a Swiss-based company, provides a wide variety of online gaming solutions to its global clients. We offer revolutionary front-end to back-end turnkey solutions for the sports betting and gaming industry to the full spectrum of iGaming and mobile gaming products. But there is so much more than our famed betting exchange software features.
Apart from our betting exchange software for bookies, we can also tailor sportsbook betting solutions in accordance with the customer’s specifications and local market requirements. This includes both online and offline sportsbooks, as we can help you set up your brick-and-mortar betting shop.
Note that it is not just sports betting that we focus on. You can contact us to discuss your online casino ideas and see if our Softsiss casino software or our Microgaming casino software is something that can help your business.
But it is not only our technology and our betting exchange software that make Swissbet a leader in the industry. We also offer consulting, licencing, and management services, which can lift a burden off of your shoulders.
So if any of these options sounds intriguing, don’t hesitate to contact us. We will be glad to discuss how we can help you with our betting exchange features on software specially made to meet your needs, or any other product that meets your requirements.